New Website for Phillip Green's Fashion Retail Academy

Date posted: 06/10/11

Phillip Green’s Fashion Retail Academy (FRA) in central London is a hive of activity; buzzing with new students that have excitedly enrolled on vocational courses in order to embark on careers in the fashion retail industry.

Over the summer Brighter Creative has been working with FRA staff, boutique branding agency The Design Conspiracy and photography genius Pete Stephens to produce a knock-out new site that is as fresh as the latest influx of students.

The site impresses with its good looks (a must in the competitive world of fashion); featuring a plethora of exciting photographs depicting the full range of student courses and activities. 

Interactive virtual tours of the reception, canteen and common room areas give prospective students a real insight into student life and integrated blog and social media feeds allow FRA staff to keep up to speed and in tune with the students.

Behind the scenes the site has an integrated CRM, admissions system, course and events management modules as well as staple content management features that allow FRA staff to manage and update content on a daily basis. 

Visit www.fashionretailacademy.ac.uk