How does Digital Marketing boost your business?

29/10/2009 Subject: Digital Marketing

We've been really busy generating and implementing a digital marketing strategy for IVYLIVE - thankfully we're getting results too.

The website has been working really well to deliver information and generate a buzz about the come-down from this year's event and the lead up to next year's, but that isn't enough.

We've structured and are delivering a digital marketing plan to drive traffic from a myriad of online sources too boost brand awareness and drive loyalty to the festival.

We have grown a group of loyal Facebook followers to around the 1,100 mark which has proven to be a really fluid marketing tool and supportive community.  Not only is IVYLIVE benefitting, but we're helping to promote local bands too.

What sort of buzz are you getting from your digital marketing?

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